I’ve a website where customers purchase services. There is very little scope to keep website updated except blog posts/articles. I’ve been posting blogs/articles on the website and promoting them on social media but I’ve not seen any significant traffic increment. I was wondering if it is really worth it or I’m wasting my time?
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Chances are that your competitors would be doing the same or already have done the same. you can find niche keywords and continue writing detailed articles/blog post. It does help a bit if not massively.